Too early: the prompt becomes noise.
People dismiss it, mute it, and learn that wellbeing software is another demand on attention.
The problem is not the break. It is the wrong interruption.A break at the wrong moment is another interruption.
WorkPulse helps desk workers move when a useful window appears — and stays quiet when focus or a meeting matters more.
Same movement needDifferent decision
Sedentary time72 min
Next meeting2 min
Fixed reminderMOVE NOW
Timer expired. Context ignored.
WorkPulseNOT NOW
High need, but the interruption cost is higher.
Restraint is not a missing notification. It is the product working.
Generic reminders lose in both directions.
A schedule cannot see the difference between a natural pause and the two minutes before an important call.
Too late: the useful window has already closed.
Movement turns into a task for later, then disappears behind the next block of work.
Too opaque: HR can buy activity, not trust.
Without a reason, employees cannot tell whether the prompt respects their day or simply follows a timer.
WorkPulse looks for an intervention window.
It weighs the need to move against the cost of stopping now. The result is one explainable call, not a stream of reminders.
- Movement need
- Sedentary time and time since the last activity.
- Opportunity
- The usable gap before the next known commitment.
- Interruption cost
- Whether acting now would collide with the workday.
NeedHigh
OpportunityLow
Useful actionHOLD
Check again after the meeting.
One decision. Value on both sides.
For employees, a small intervention earns the right to interrupt.
- A reason for every recommendation
- Short activities that fit the available moment
- Freedom to decline without guilt or repeated nagging
- Explicit, optional, on-device camera guidance
For People Ops, wellbeing is designed around adoption, not volume.
- A low-setup pilot for one real team
- Aggregate programme signals, never a manager view of individuals
- Clear boundaries for data, consent, and integrations
- A path from timing validation to enterprise rollout
Start with a decision, not a deployment.
A six-week pilot should answer whether WorkPulse is useful enough to earn a place in the workday — before a company buys integrations or a broad rollout.
Proposed pilot50–150
voluntary participants in one desk-based team
- Week 0Privacy review, team framing, and baseline expectations.
- Weeks 1–4Use the product in real workdays and collect timing feedback.
- Week 5Review aggregate signals and employee interviews.
- Week 6Decide: stop, refine, or expand with integrations.
ActivationDo employees opt in when the value is clear?
Timing qualityDid the suggestion arrive at a useful moment?
Follow-throughWas the suggested micro-activity completed?
RestraintHow often did WorkPulse correctly choose not to interrupt?
Land with a pilot. Expand with evidence.
The cleanest model is B2B SaaS priced per active employee, with a paid pilot up front and a platform minimum when enterprise work begins.
Pricing below is a validation hypothesis, not a published offer.
PilotOne team · up to 150 people
€2.5k–€5kfixed · 6 weeks
A bounded test of adoption, timing quality, privacy expectations, and the buyer’s reporting needs.
TeamDistributed knowledge teams
€4–€8active employee / month
Annual software access with contextual interventions, personal controls, and aggregate programme signals.
EnterpriseMulti-team organisations
€25k+annual platform minimum
Governance, SSO, calendar and collaboration integrations, deployment support, and agreed reporting boundaries.
Why this model: the buyer can fund a bounded test, the product earns expansion through usage, and enterprise complexity is priced only when governance and integrations become real work.
Later, not first: insurer distribution, benefit marketplaces, and white-label partnerships may reduce acquisition cost, but they should follow direct buyer validation.
A wellbeing product should protect attention while it protects movement.
The working demo already proves the core behaviour: sometimes the best intervention is the one WorkPulse decides not to make.
Try both decisions